PinnedBusinessMay 26, 2026 · 1 min read
Welcome to Golden Passport
Why I’m starting a blog about automation, and how the Business and Tech tracks fit together.
- Strategy
- Brand
Luke Audie · Golden Passport
Business automation, built well.
Fifteen plus years in business automation and process architecture, built at software companies like IDS Scheer, Software AG, Red Hat and UiPath. Writing here about the business and the tech of modern automation.
Recent writing
View all →TechMay 27, 2026 · 9 min read
Building a Design System for Automation UIs
Why I built @golden-passport/ds-patternfly: an open-source accelerator for automation and workflow projects, sized to the shape of real business-centric work. Brandable, accessible-by-default, built on PatternFly 6.
- Design System
- PatternFly
ShortsMay 5, 2026 · 1 min read
Customer Experience Isn’t a Technology Problem
The road to true 1:1 customer experience is not about better tools, more data, or smarter AI. It’s about aligning three worlds (technology, business, and design) and the only place to start is with management incentives.
- Customer Experience
- Personalisation
ShortsApr 27, 2026 · 1 min read
Agentic AI and the Return of 1:1 Personalisation
From the butcher who knew everyone’s order, to GDPR pushing back on cookie-led ads. Adaptive processes with agentic AI may finally let us deliver 1:1 personalisation safely, at scale.
- Agentic AI
- Responsible AI